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Ogilvy on Advertising

Release Date:- 1985-03-12

User Average Rating:- 4.5

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$12.99

A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." Told with brutal candor and prodigal generosity, David Ogilvy reveals:• How to get a job in ..


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Advertising and Sales Management

Release Date:- 2016-02-15

User Average Rating:- 4.5

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$1.99

ā˜…ā˜…ā˜…ā˜…ā˜…LEARNING STARTS WITH VIEWING THE WORLD DIFFERENTLY. ā˜…ā˜…ā˜…ā˜…ā˜… Knowledge flow — A mobile learning platform provides Apps and Books. Knowledge flow provides learning book of Advertising and Sales Management. This book of advertis..


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Social Media Marketing Power Mindset: Learn The Online Digital Advertising Strategies That Can Help Grow Your Business, Network, And Influencer Brand on Facebook, Instagram, LinkedIn and YouTube.

Release Date:- 2019-10-22

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Free

Do You Want More Sales? Do You Want More Website Traffic? Do You Want To Build Your Own Personal Influencer Brand?Of course you do! Whether you're an established entrepreneur, a business start-up, or an aspiring online influencer, social media marketing ca..


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History of Advertising

Release Date:- 2025-01-24

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Free

From street criers to digital marketing—how has advertising influenced human behavior? Advertising has been shaping consumer choices for centuries. Ancient civilizations used town criers and painted walls to promote goods, while the printing press revolutionized..


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Advertising Week 2012 Guide

Release Date:- 2012-09-17

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Free

Advertising Week is the world’s premier annual gathering of marketing and communications leaders each year in New York City. Measured by breath, scope and impact, Advertising Week transcends standard industry conferences and The Week moves the needle..


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Scientific Advertising

Release Date:- 2009-01-01

User Average Rating:- 4

Availability:- In Stock

$7.99

Many regard a successful marketing campaign as a mystical, hard-to-define feat that only happens when the stars align and other intangible factors happen to fall into place. Author Claude Hopkins takes the opposing view, arguing that successful advertising..


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Advertising

Release Date:- 2017-07-03

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$10.99

3000. That's the number of marketing messages the average American confronts on a daily basis from TV commercials, magazine and newspaper print ads, radio commercials, pop-up ads on gaming apps, pre-roll ads on YouTube videos, and native advertising on..


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Advertising

Release Date:- 2010-06-24

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$3.99

How advertising works is not a question that has a simple answer. Advertising is a diverse entity and different campaigns work (or fail to work) in a plethora of different ways. Most advertising persuades people to buy things, but how? And who does it..


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Advertising

Release Date:- 2009-11-27

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$74.99

ā€˜A no-holds-barred overview of the very competitive but ultimately rewarding industry that is advertising. Insightful, well-informed, frank and honest. An inspirational eye-opener for all Adland wannabes’ – Gyles Lingwood, Course Leader, Creative..


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Advertising

Release Date:- 2014-12-05

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$79.99

Advertising: Critical Approaches explores a broad range of critical theories and perspectives to shed new light on the organisation, workings and effects of the advertising industry today.Chris Wharton presents the social, cultural and economic role of adv..


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Advertising for Love

Release Date:- 2010-12-11

User Average Rating:- 4

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$0.99

'A woman who could not forget her past, and a man who would not give up on their future -Tizzy McKenzie a shy but talented consultant in an advertising agency loved her work. She had a wonderful boss in Grant Mallaby and a great friend in Becky Whitman...


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Scientific Advertising

Release Date:- 2016-04-08

User Average Rating:- 4

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$0.99

Scientific Advertising is a book written by Claude C Hopkins in 1923 and is cited by many advertising and marketing personalities (such as David Ogilvy, Gary Halbert and Jay Abraham) as a "must-read" book. According to Paul Feldwick, it has sold over..


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My Life in Advertising

Release Date:- 2016-04-08

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$0.99

This book is not written as a personal history, but as a business story. I have tried to avoid trivialities and to confine myself to matters of instructive interest. The chief object behind every episode is to offer helpful suggestions to those who will..


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Scientific Advertising

Release Date:- 2011-09-15

User Average Rating:- 4.5

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$0.99

Scientific Advertising is an important work on advertising from the early 20th century and is still used today by those learning the basics and more advanced parts of the advertising field. The author of Scientific Advertising, Claude C. Hopkins, is well..


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Advertising and Society

Release Date:- 2013-06-26

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$40.99

Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters cov..


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Scientific Advertising

Release Date:- 2012-07-31

User Average Rating:- 4.5

Availability:- In Stock

$4.99

Scientific Advertising is a book written by Claude C Hopkins in 1923 and is cited by many advertising and marketing personalities (such as David Ogilvy, Gary Halbert and Jay Abraham) as a "must-read" book. David Ogilvy is widely quoted as saying that..


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Beyond Advertising

Release Date:- 2016-02-05

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$18.99

The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with today’s unprecedented speed and scope of technological..


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Scientific Advertising

Release Date:- 2023-01-17

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$9.99

The essential guidebook on how to make your marketing and advertising more profitable—faster. You already have a great product or service—how do you build a narrative around it that speaks to your customers’ attitudes, interests, and needs? ..


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Advertising Week October 1-5, 2012

Release Date:- 2012-09-19

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Free

Advertising Week is the world’s premier annual gathering of marketing and communications leaders each year in New York City. Measured by breath, scope and impact, Advertising Week transcends standard industry conferences and The Week moves the needle..


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Death in Advertising

Release Date:- 2017-02-07

User Average Rating:- 4

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$3.99

When Tobi Tobias decided to open her own ad agency, having to moonlight in a pet shop wasn’t part of her vision . . . of course, neither was murder. Sometimes when opportunity knocks, the door you open leads to a closet. That’s certainly the case..


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Scientific Advertising

Release Date:- 2014-07-14

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$4.99

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct method of procedure have b..


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Truth in Advertising

Release Date:- 2013-01-22

User Average Rating:- 4

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$15.99

ā€œF. Scott Fitzgerald said that there are no second acts in American lives. I have no idea what that means but I believe that in quoting him I appear far more intelligent than I am. I don’t know about second acts, but I do think we get second chances,..


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Hegarty on Advertising

Release Date:- 2011-06-13

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$17.99

A look into what lies behind great ideas and brilliant advertising, told by one of the industry's leading players. What makes a great idea? How does one best pitch to a prospective client? What effect will new technology have on advertising? Written by on..


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Selling Local Advertising

Release Date:- 2013-12-30

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$2.99

For Advertising Sales Reps Selling To Local Small Businesses Only.Stop Believing The Lies And Myths That Keep You From Being The Top Advertising Rep In Your City. Stop Listening To Gurus That Never Sold Anything In Their Life.Do you sell advertising to local sm..


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Scientific Advertising

Release Date:- 2016-12-21

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$0.99

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct method of procedure have..


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